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KS4 BTEC
Unit 3
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Lesson 1
Lesson 2
Unit 2
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A.1 Understand the costs in a business
A.2 Understand how businesses make a profit
B.1 Understand the planning tools used by a business to predict when profit will be made
B.2 Understand the tools businesses use to plan for success
C.1 Understand how businesses measure success
Exam help
Exam revision
KS5 BTEC
Unit 21
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Learning Aim A
Learning Aim B
Learning Aim C
GCSE Business
A Level Business
Theme 1 Marketing & People
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1.1 Meeting customer needs
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1.1.1 The Market
1.1.2 Market Research
1.1.3 Market Positioning
1.2 The market
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1.2.1 Demand
1.2.2 Supply
1.2.3 Markets
1.2.4 Price elasticity of demand
1.2.5 Income elasticity of demand
1.3 Marketing mix and strategy
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1.3.1 Product/service design
1.3.2 Branding and promotion
1.3.3 Pricing strategies
1.3.4 Distribution
1.3.5 Marketing strategy
1.4 Managing people
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1.4.1 Approaches to staffing
1.4.2 Recruitment, selection & training
1.4.3 Organisational design
1.4.4 Motivation in theory and practice
1.4.5 Leadership
1.5 Entrepreneurs and leaders
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1.5.1 Role of an entrepreneur
1.5.2 Entrepreneurial motives and characteristics
1.5.3 Business objectives
1.5.4 Forms of business
1.5.5 Business choices
1.5.6 Moving from entrepreneur to leader
Exam revision
Theme 4: Global Business
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4.2 Global markets and Business expansion
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4.2.2 Assessment of a country as a market
Business
Useful sites:
www.bbc.co.uk/news/business
www.tutor2u.net/#business